How to improve your Google search results

Search Engine Optimization (SEO) involves optimizing your website to improve its ranking in web searches When choosing a website development and marketing firm, one of the most important criteria to evaluate is its ability to make your site visible to your customers. An attractive website with persuasive copy is of little value if it does […]

Writing for your business marketing blog

I like gardening, the Seattle Mariners, and I voted for Obama. Wait, did I just lose you? Then maybe I voted for McCain. Giving your customers appropriate information That’s the problem with sharing too much information on your business blog.  The information you post may reflect poorly on your business if it drifts into these […]

Designing website navigation

Primary navigation provides links to major sections of your site. On this site, for example, primary navigation includes Solutions, Packages, Business Blogs, etc. Basic rules for effective primary navigation Primary navigation should appear in the same location on every page of your site. This ensures that someone entering your site on a page buried deep […]

Managing your website content

A Content Management System (CMS) provides self-publishing features so you can add information to your site without special software or training. Blogging tools, such as WordPress (which this site uses), provide a good example of a basic CMS. Why should you care about Content Management Systems? I have Adobe Dreamweaver and other specialized applications on […]